Step 1: Getting Your in the Top Dallas Rankings

The first step of the process is optimizing your GMB profile and working to get you listed in the “map pack”. The map pack is basically a listing of the top results listed under the Google map results. Getting listed in this section of the results gives you more exposure and a stronger chance of users taking action towards your business.

Step 2: Generating Traffic as Soon as Possible

It’s important to understand that building a SEO campaign takes time. That’s why we help you generate targeted traffic with PPC advertising while you establish your SEO campaign. We’ll help you target the best terms for your Dallas business. This is a paid form of advertising, so we build campaigns that are focused on generating a strong ROI.

Step 3: A Campaign Built on Strong Foundations

What makes us different is that we use the same strategies we’ve used to lock in first page rankings for our firm. We don’t use unproven strategies or use short term fixes that may get your website penalized in the Google search results. Our strategies are made to work long term and are aligned with Google’s guidelines.

The reason why we’re able to deliver results is due to the strength of our team. Our team isn’t outsourced by a white label SEO or a poorly managed overseas service. Our team consists of experts in every aspect of SEM from pay per click, link building, web design, conversion rate optimization, mobile marketing, and more.

The focal point of our service is in helping local business compete through the search engines. This comes down to utilizing a limited budget and turning it into results. Because we’ve done this countless times for other clients, we’ve perfected the process and can reproduce the results for our new clients.

Step 4: Some of the Strategies that We Use

Just what kind of strategies are we using in our SEO campaigns? We use strategies that work today and will continue to work for the long term. Here’s a brief overview of some of the things we do:

Page Speed Optimization – Page speed is a big ranking factor in the local results because searches are composed of a large number of mobile users. We make sure that your website loads in three seconds or less. We work on every aspect of page speed optimization from working on the design, leveraging browser caching, using CDN services, and more.

Content Marketing – One of the best ways to build links for your local site is to use content marketing. Creating quality content and distributing it through various channels is one of the most effective ways to generate natural and valuable links.

Sustainable Outreach – Outreach is a big part of the link building process. However, you have to target the right links and use an approach that’s going to result in long term links. That’s why target relevant links and avoid shortsighted tricks.

Step #5: Becoming the Authority in Your Market or Industry

A big part of building your SEO campaign is establishing your authority. Google values websites that publish high quality content and labels these sites as authoritative. This is what part of the goal will be.

We’ll help you establish authority by figuring out the best content topics and creating outstanding content for your business. We’ll also help you extend your reach using social media, other online ad platforms (YouTube, Facebook, Twitter), and more.

Step 6: Scaling Campaigns with Efficiency

What makes us different is that we put the emphasis on being efficient. Everything starts by making sure that analytics are set up properly. We then use the analytics to track the right metrics. This allows us to scale your campaign in the right direction. Simply put, it is fully data driven.

This is backed by a well oiled process and system so that resources are fully utilized. The result is that compared to other firms, we’re able to do more with your campaign in the same amount of time and the same amount of money.